Evaluation - Q5 - Ailsa

How did you attract/ address your audience?

 Our thriller opening would appeal to our target audience in many ways. 
For starters, we used many thriller conventions to appeal to people who enjoy watching them. Our storyline has elements such as Nikki's mental state to appeal to women who stereotypically like a film that is emotional, but on the other hand has the psychological thriller elements to mainly appeal to men. Also, the age group of 14-25 usually have more of an interest in psychological issues and thrillers appeal to them more.
The opening also leads to the audience questioning why the character is talking to a therapist, why she is alone in the park and therefore attracts them to want to watch on.The whole of the opening creates a lot of enigma, there aren't many questions that are answered.

Thrillers with narratives similar to ours usually appeal to audiences well: for example Before I go to Sleep is similar and was very popular.This is also a psychological thriller, and the main character is also a female, both are perceived as being vulnerable.

The canted angles we used also would help to entice an audience as it creates enigma and therefore makes the audience want to carry on watching to find out what's not quite right. 
The lighting and colour is fairly dark throughout to create a sense of unease and represents the thriller genre well, this will also make the audience more interested as it shows all the signs that it's a thriller. 

The setting and props also create enigma and therefore anticipation for the audience - which then attracts and addresses the audience as that's what they're looking for in a thriller. An example of this is the child's bag, the audience will wonder who's it is and why Nikki is taking it to the park with her, without a child with her. The setting also creates the same sort of mystery - why is she there alone, sitting on park equipment that is used by children? 

Overall, I think our mise - en - scene, editing, sound and camera work have all been carefully planned to appeal to our audience as much as possible, in a way that makes it a film of the thriller genre. We have also thought carefully about how we can attract our target audience more by the characters we used and our narrative.